For those familiar with
my 20+ years of online tourism/conservation work, this is simply
another step forward on the same path — getting other
people together and checking on how they are using today's
technology as a means of getting others fired up, educated and
preferably both. We need more passionate, informed and empathetic
voices on the Web. We are from the get-go inclusive and positive
toward a multi-generational dialogue. This proposal is the means
to put the conversation into a higher gear.
The challenge of writing a proposal like this is that dangerous
tight rope of using language engaging to the reader (in this
case the IUCN) and admonishing enough to say we will geek out
and use our computers while talking about the real life usage
of technology. It's a meta event in which we don't try to disguise
the fact that we're on Facebook or some other channel at a meeting.
be updating the wiki. Comments
are also welcome on my blog.
Here's what I submitted as a proposal
for next year's World Conservation Congress:
Our proposed session for the World Conservation Congress showcases
the social web in raising public awareness of responsible travel
in parks and protected areas. The session spotlights the work
and concerns of members of the IUCN
Tourism and Protected Areas Commission (TAPAS) and is particularly
attentive to Indigenous Peoples and their concerns and questions.
The session is designed for leaders keen on using available
technologies to widen public awareness and willing to take a
hands-on approach instead of delegating to a communications
department. Participants can expect to grow their own abilities,
to network and learn from others.
This work builds on collaborative work in conjunction with the
World Parks Congress, the 2012
Biodiversity COP and going back to the 2002 World Ecotourism
Summit in which facilitator Ron Mader hosted a month-long
online dialogue prior to the physical event. Our intention
in 2016 is to spotlight the World
Conservation Congress over the course of the entire year
and to engage participants immediately using the social web.
Participants will select best practice examples which in turn
will be added to the Parks
and Tourism Webinar.
We'd like the WCC session to connect those in the room with
interested parties unable to attend the Congress in person.
Livestreaming video is a must preferably using something inexpensive
and accessible to many. This type of training needs to be a
model of open
access. Example: 2012 Biodiversity COP Workshop on YouTube.
Before and during the session, participants will be asked to
participate in collaborative editing sessions and video hangouts.
Prior to the WCC, Planeta.com commits to hosting live video
hangouts streamed on YouTube, the development of wiki pages
and discussion on LinkedIn. And we will tweet using the #IUCNCongress
hashtag. Let me be clear: for conservationists learning to Twitter
is a means of increasing the impact of a campaign. Check out
Richard McLellan's #DoMoreGood:
Using Twitter to Increase your Impact .
Immediate outputs include the development of a public video
archive and collaboratively edited documents including the Parks
and Protected Areas Directory of Social Web Channels.
How is your concept relevant to the Congress theme?
The Congress asks to what extent will human societies continue
to be a part of the story of life on Earth and how much of the
greater community of life will persist? These stories and the
accompanying narratives must be better expressed in timely conversations
using today's technologies AND face-to-face communication.
Park managers have at their literal fingertips the technologies
to connect local communities with regional and global support
networks. Successful partnerships will make the most of the
very social web, livestreaming video, Facebook events and chats
conducted on Twitter. We will focus on storytelling
now and the critical importance of our actions today on